
GDPR Experience

Timeframe: 1 month
USA Today: GDPR Experience
Background
On May 25th, 2018, the European Union started to enforce the provisions of its General Data Protection Regulation, approved by the European Parliament in 2016. The new directive unifies protection of EU's private citizens data across all EU territories and introduces stronger requirements for companies processing or holding the data of people residing in the EU regardless of where the organization is located. Organizations in non-compliance after the deadline faced heavy penalties.
The Problem
In light of the new regulations, this project was centered around launching a new desktop/mobile web experience of USA Today Network products that are stripped of all data collection and tracking elements.
The Solution
When an EU visitor visits a site in the USA TODAY Network (direct entry, clicks on a link on search or social) at the CDN layer they will be redirected to a lightweight experience that does not personalize in any fashion. We will support home fronts, article page and gallery asset on this experience. All unsupported pages will redirect to the lite home page.
There will be no tracking and ads of any kind as well as no other navigation or linkouts. All branding on the site will be consistent with USAT - though minimal.
My Role
Audit of current desktop and mobile experience to understand what features are needed vs. not needed for a minimal, no tracking experience.
Low fidelity wireframes of lite experience for mobile and desktop.
High fidelity mocks and specs for Dev
VQA before launch